AI Insights · Timothy · January 2024
Top 5 Casual Games Performance in Kenya in Q4 2023
Explore the performance of the top 5 casual games in Kenya during Q4 2023, highlighting trends in downloads, revenue, and active users.
In the fourth quarter of 2023, the casual games market in Kenya saw notable trends across the top five games on a unified platform. Here’s a detailed look at the performance of these games, based on data from Sensor Tower.
Candy Crush Saga from King demonstrated a robust presence with a peak in weekly revenue of about $4.1K during the last week of December. Weekly downloads surged significantly, reaching approximately 15K in the same week. The game maintained a strong user base, with weekly active users fluctuating between 175K and 204K throughout the quarter.
MONOPOLY GO! by Scopely, Inc. saw its weekly revenue peak at around $2.1K in early December, while weekly downloads remained relatively stable, with a high of 3K in mid-December. Active users increased steadily, peaking at around 16K in the second week of December.
Ludo STAR from Gameberry Labs experienced consistent weekly revenue, peaking at about $1.8K in the last week of December. Downloads showed a notable upward trend, reaching approximately 2.5K in the final week. Active users also saw a gradual increase, peaking at around 11K.
Coin Master by Moon Active showed a significant spike in weekly revenue, hitting approximately $2.1K in the third week of November. Downloads peaked at around 3.8K in late October, while active users reached a high of about 11.6K in the same period.
Royal Match from Dream Games saw a peak in weekly revenue of about $1.3K in the last week of December. Downloads were highest in early December, at around 2.8K. Active users showed a steady increase, peaking at approximately 13.1K in early December.
These insights highlight the dynamic and competitive nature of the casual gaming market in Kenya in Q4 2023. For more detailed insights and data, visit Sensor Tower.
